BACHELOR DEGREE IN GRAPHIC DESIGN
After the French "Baccalauréat" (the French final exam of secondary studies), the three-year bachelor programme Graphic Design trains Junior Art Directors responsible for the communication area of a company, from its visual identity (and its various forms) to its advertising campaigns (print, web, street marketing, etc.)
The Bachelor degree in Graphic Design has been developed to offer to the student a global vision and place him/her in the conditions of professional production. It opens wide horizons to the graphic arts universe and visual communication.
The “Graphic Design” Bachelor Programme has been created to develop the student’s skills with demanding and professional work-oriented courses, based on artistic and technical training in digital and print creation.
The student learns how to create graphic concepts and apply them to different media, according to specific communication guidelines.
The practical study of digital creation tools, graphic communication techniques, the specifics of web design and motion design, allows him/her to create communication media, print, online or multimedia, composed of still, interactive or animated images.
The marketing, strategy of creation and advertising culture courses develop the abilities of the students to analyse the issues of a communication campaign.
Graphic Designer, Web Designer, Art Director, Communication Manager
- A project-oriented course
- Final production projects developing cross media communication campaigns (print, web, video)
- Artistic portfolio development to display the student’s creative work and personal talents
- Two and three months’ internships in years 2 and 3